Digital Innovation Strategy by Leiponen & Aija Cornell University & New York Paperback Book

RM239.00
+ RM92.49 Shipping

Digital Innovation Strategy by Leiponen & Aija Cornell University & New York Paperback Book

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Digital Innovation Strategy by Leiponen & Aija Cornell University & New York Paperback Book

Digital Innovation Strategy by Leiponen & Aija Cornell University & New York Paperback Book

  • Brand: Unbranded
Price: RM239.00
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RM239.00
+ RM92.49 Shipping

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Description

With its researchbased approach and ample practical examples this book is designed for advanced undergraduates MBA students and professionals who seek to deepen their understanding of digital market dynamics by offering a stepbystep guide on how to develop and launch digital innovations.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2023-12-21
  • Publisher / Label: Cambridge University
  • Author: Leiponen & Aija Corn
  • Fruugo ID: 306489706-686603116
  • ISBN: 9781009209007

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  • Cambridge University Press
  • Cambridge University Press
  • 295 Madison Ave
  • New York
  • US
  • 10017
  • directcs@cambridge.org
  • 1223 553311
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