Storytelling in Management Practice: Dynamics and Implications

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Storytelling in Management Practice: Dynamics and Implications

Storytelling in Management Practice: Dynamics and Implications

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Storytelling in Management Practice: Dynamics and Implications

RM974.00

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+ RM59.99 Shipping

14-Day Returns Policy

Sold by:

RM974.00

Only 1 left in stock
+ RM59.99 Shipping

14-Day Returns Policy

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Description

Storytelling in Management Practice: Dynamics and Implications

This book offers a critical investigation of storytelling in management practice. Specifically it examines the factors that have been shown to influence the effectiveness of storytelling as a means of managerial communication within an organization and provides a range of novel insights into how storytelling is understood and employed.
  • Brand: Taylor & Francis Ltd
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2022-01-24
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Stefanie Reissner (Newcastle University UK)
  • Number of Pages: 190
  • Fruugo ID: 344383505-754022697
  • ISBN: 9780415644334

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  • STANDARD: RM59.99 - Delivery between Wed 18 February 2026–Tue 10 March 2026

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